At seven minutes to midnight this evening I finished proofing the final proofs of my book, The Digital Business Start-Up Workbook which is out in April 2012. Sent the final endorsements from Julie Meyer and Elizabeth Varley to the publishers and went to bed to dream of cake promised to me a good friend who is proud of my achievement. This is my second book with my own name on the cover, my fifth book in total, having ghostwritten three other books. I'm chuffed to have received some kind wordage from top digital biz leaders with regards to my book, which will make nice inside cover fodder. I cannot wait to receive a copy of my book from the publishers hot off the press. Squeal! I shall sniff it and stroke it, and turn the pages with way more excitement than I would with a title I've ghostwritten for someone else. While I am completely happy for my clients to take all the glory of being the author of books I've written, (that's what I'm paid for after all) it's not as exciting to receive someone else's book hot off the press, even when I've written it.
“If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up to date and costs far less than a good lunch.”
Nick Jenkins, Founder and Chairman Moonpig.com
It's a golden moment for startup entrepreneurs in the WIRED world -
and Cheryl Rickman provides many of the tools and inspiring stories
that could help launch the next digital success stories."
David Rowan
Editor at Wired.co.uk
“Digital
success is all about the customer - you need to excel in web
experience / delivery / returns / customer service, but it's vital to
remember it's about the customer. This book excels in providing
practical guidance on how to create a successful digital business
which exceeds customer expectations and keeps customers happy each
step of the way. Tips, case studies and exercises within the book
show you how to turn your customers into raving fans who spread the
word - making this a must-read book for budding web entrepreneurs.”
Scott Weavers-Wright,
MD
Morrison.com (non-food)
"The
greatest opportunity for us in this digital age is the technology
that is now available to us, yet this creates the biggest divide in
business. I am often asked, what s the ROI of social media and
digital and after searching for a great quote I can across this quote
"the ROI for utilising the digital and social media tools
is that your business will still be here in 5 years". To ignore
the importance of Digital Assets in your business is
acutely naive and something that any investor,
supplier or client should be wary of. Cheryl has immense experience
as a researcher, writer and as a practitioner and her
words will inspire and guide the beginner and the experienced
business person.”
Penny
Power
Founder
and CEO
Ecademy
and Digital Youth Academy
"If you read just one book on digital business, make it this one. This must-read workbook is brilliantly practical and, vitally, very readable. It is inspirational, informative and interactive in equal measure. Highly recommended!"
Rowan
Gormley
Founder
and CEO
NakedWines.com
"Cheryl
Rickman knows her stuff. What makes this book standout is that it
takes you on a real journey of digital business start up and beyond,
that any digital entrepreneur will relate to; from having an idea and
building your business and website, to running and selling it. The
case studies are engaging and thought-provoking, the exercises are
action-oriented and engaging. The result is an inspirational,
practical and excellent book. I've always loved Cheryl's writing, and
this book confirms why."
Thomas Power
Chairman
Ecademy
"Interspersed
with inspiring and useful stories from successful entrepreneurs, this
book can help aspiring business owners through a step-by-step process
of refining their startup ideas and building a solid business."
Elizabeth Varley,
Founder & CEO,
TechHub
"Cheryl's
got access to some of the best business minds and thinking in the
UK,"
Julie
Meyer,
Managing
Partner of the ACE Fund
Founder of Entrepreneur Country
Founder of Entrepreneur Country
